The Digital Product Manager Role

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Course Content

Section 1: The Strategic Identity

3 Lessons

Lesson 1: The CEO of Nothing

Lesson 2: The Three Lenses (Biz, Tech, UX)

Lesson 3: The Project vs. Product Mindset

Section 2: Core Competencies

3 Lessons

Lesson 4: From Vision to Value

Lesson 5: The Translator

Lesson 6: The ‘No’ Framework

Section 3: The Organizational Anatomy

2 Lessons

Lesson 7: The Product Trio

Lesson 8: Stakeholder Cartography

Section 4: The Daily Reality

3 Lessons

Lesson 9: A Day in the Life

Lesson 10: Rituals and Rhythms

Lesson 11: Artifacts of Influence

Section 5: Capstone Assignment

1 Lesson

Lesson 12: Applied Analysis (Capstone)

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